Privacy policy

Privacy Policy

Last updated: 28 September 2026

1. About Us

This Privacy Policy explains how AK ECOMMERCE LTD, trading as Angeliki Phos (“Angeliki Phos”, “we”, “us” or “our”), collects, uses, stores and shares your personal information when you visit angelikiphos.co.uk, purchase from us, contact us, sign up to receive marketing communications, or otherwise interact with our services.

For the purposes of applicable UK data protection law, AK ECOMMERCE LTD is the data controller of the personal information described in this Privacy Policy, except where another organisation acts as a separate controller for its own processing.

Our online store is powered by Shopify.

Company: AK ECOMMERCE LTD
Company number: 17488419
Registered office: 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
Email: admin@angelikiphos.co.uk


2. Personal Information We Collect

Depending on how you interact with Angeliki Phos, we may collect and process:

  • Contact information, such as your name, email address, telephone number, billing address and delivery address.

  • Order and transaction information, including products purchased, order history, returns, refunds, cancellations and delivery information.

  • Payment-related information, such as payment method, payment status and transaction details. Payment card information may be processed directly by Shopify and our payment providers rather than being stored directly by us.

  • Account information, if customer accounts are available, such as account details, preferences and settings.

  • Communications, including information you provide when you contact us with a question, complaint, return request or other enquiry.

  • Device and technical information, such as IP address, browser type, device information and similar identifiers.

  • Website usage information, including how you use and navigate our website.

  • Marketing preferences, including whether you have chosen to receive marketing communications from us.

We aim to collect only the personal information reasonably necessary for the purposes described in this Privacy Policy.

3. How We Collect Your Information

We may collect personal information:

  • directly from you when you place an order, contact us, create an account or sign up for marketing;

  • automatically when you use our website, including through cookies and similar technologies;

  • from Shopify and service providers that help us operate our store;

  • from payment providers;

  • from delivery and fulfilment providers;

  • from marketing, analytics or advertising services where applicable; and

  • from other third parties where permitted by law.

4. How and Why We Use Your Personal Information

We may use your personal information for the following purposes.

Processing and Fulfilling Orders

We use information such as your name, contact details, delivery address and order information to:

  • process and confirm your order;

  • process payments;

  • prepare and dispatch your products;

  • provide delivery and tracking information;

  • manage cancellations, returns and refunds; and

  • communicate with you about your order.

Our lawful basis for this processing is generally that it is necessary to perform our contract with you or to take steps at your request before entering into a contract.

Customer Service

We use information you provide to respond to questions, complaints, product enquiries, returns and other customer-service requests.

Depending on the circumstances, our lawful basis may be performance of our contract with you or our legitimate interests in providing effective customer service and operating our business.

Legal and Regulatory Obligations

We may process and retain personal information where necessary to comply with legal, tax, accounting, regulatory, product-safety or other obligations.

Our lawful basis is compliance with a legal obligation.

Security and Fraud Prevention

We may use personal information to protect our website, customers and business, prevent and detect fraud, investigate suspicious activity and maintain the security of our services.

Our lawful basis is generally our legitimate interests in protecting our customers, systems and business, or compliance with a legal obligation where applicable.

Improving Our Website and Business

We may use appropriate website and customer information to understand how our store is used, troubleshoot problems and improve our website, products and customer experience.

Where applicable, we rely on our legitimate interests in operating and improving our business. Where consent is legally required, including for certain cookies or similar technologies, we will rely on your consent.

Marketing

Where permitted by law, we may use your contact information and marketing preferences to send you information about Angeliki Phos products, launches, offers or other updates.

Where consent is required, we will rely on your consent.

You can unsubscribe from marketing emails at any time by using the unsubscribe link contained in our emails or by contacting us at admin@angelikiphos.co.uk.

Unsubscribing from marketing will not prevent us from sending necessary service communications relating to your orders or account.

5. Cookies and Similar Technologies

Our website uses cookies and similar technologies for purposes including operating the website, remembering preferences, understanding website performance and, where enabled, analytics and advertising.

Some cookies are necessary for the website to function. Other cookies or similar technologies may require your consent.

Where consent is required, you can choose whether to allow those technologies through the cookie or privacy controls available on our website.

For further information, please see our Cookie Policy and the privacy choices available on our website.

6. How We Share Personal Information

We may share personal information where reasonably necessary with organisations that help us operate Angeliki Phos, including:

  • Shopify, which provides our e-commerce platform;

  • payment processors and payment service providers;

  • delivery, postal, courier and fulfilment providers;

  • website hosting, IT and security providers;

  • analytics providers where enabled;

  • marketing and advertising providers where enabled and permitted;

  • professional advisers such as accountants, insurers or legal advisers where necessary; and

  • government bodies, regulators, law enforcement agencies or other organisations where disclosure is required or permitted by law.

We only share personal information where there is an appropriate reason to do so.

We may also disclose information in connection with a sale, restructuring or transfer of all or part of our business, subject to applicable law.

7. Shopify

Our online store is powered by Shopify.

Shopify processes personal information in connection with your use of our store and the services it provides to us.

Information you provide through our website may therefore be processed by Shopify and its service providers.

Shopify may also process certain information for its own purposes as described in its applicable privacy notices.

You can find further information about Shopify's processing practices in Shopify's Consumer Privacy Policy and privacy resources.

8. International Transfers

Some of our service providers, including technology providers, may process personal information outside the United Kingdom.

Where personal information is transferred internationally, we take steps, where required, to ensure that appropriate safeguards or recognised transfer mechanisms are used in accordance with applicable UK data protection law.

These may include transfers to countries recognised as providing an adequate level of protection or the use of approved contractual safeguards.

9. How Long We Keep Your Information

We keep personal information only for as long as reasonably necessary for the purposes for which it was collected, including to:

  • fulfil and administer orders;

  • provide customer service;

  • maintain appropriate business and transaction records;

  • comply with tax, accounting and other legal obligations;

  • resolve disputes;

  • prevent fraud; and

  • establish, exercise or defend legal claims.

Different categories of personal information may therefore be retained for different periods.

When personal information is no longer required, we will delete, anonymise or otherwise securely dispose of it where appropriate.

10. Security

We take reasonable organisational and technical measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

You are responsible for keeping any account credentials you use with our website secure.

11. Your Data Protection Rights

Depending on the circumstances and applicable UK data protection law, you may have rights including:

  • the right of access to personal information we hold about you;

  • the right to rectification of inaccurate or incomplete personal information;

  • the right to erasure of personal information in certain circumstances;

  • the right to restrict processing in certain circumstances;

  • the right to data portability in certain circumstances;

  • the right to object to certain processing, including processing based on legitimate interests; and

  • the right to withdraw consent at any time where we rely on consent.

These rights are not absolute and may be subject to legal conditions or exemptions.

Your Right to Object

Where we process your personal information on the basis of our legitimate interests, you may have the right to object to that processing.

You also have the right to object to the use of your personal information for direct marketing.

To exercise your rights, please contact:

admin@angelikiphos.co.uk

We may need to verify your identity before responding to certain requests.

12. Marketing Preferences

You can opt out of receiving marketing emails from Angeliki Phos at any time by selecting the unsubscribe link in a marketing email or contacting us.

Even if you opt out of marketing, we may continue to send you non-marketing communications necessary to administer an order, refund, account or other transaction.

13. Children's Privacy

Our products and website are not directed at children and we do not knowingly collect personal information from children in circumstances where doing so would be inappropriate.

If you believe a child has provided personal information to us inappropriately, please contact us.

14. Third-Party Websites

Our website may contain links to third-party websites, platforms or social media services.

Those third parties operate independently from us and their handling of personal information is governed by their own privacy notices.

We encourage you to review the privacy information provided by any third-party website you visit.

15. Complaints

If you have concerns about how we use your personal information, please contact us first at:

admin@angelikiphos.co.uk

We will try to resolve your concern.

You also have the right to make a complaint to the Information Commissioner's Office (ICO), the UK's data protection regulator.

Information about making a complaint is available on the ICO's website.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, services, technology, legal obligations or data-processing practices.

When we make changes, we will update the “Last updated” date at the top of this policy and provide any additional notice required by law.

17. Contact Us

If you have questions about this Privacy Policy, wish to exercise your data protection rights or have a privacy-related complaint, please contact:

AK ECOMMERCE LTD trading as Angeliki Phos

Email: admin@angelikiphos.co.uk

Company number: 17488419

Registered office: 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom